Business Blog Design: Profile and Contact Details

While I’ve written on this subject before, I feel that it is worthy of inclusion again as part of the Business Blog Design series.

It’s all about communication!

When we talk to someone face to face, either at a personal or business level, there will be a point when the conversation turns to questions such as “what do you do?”, “where are you from?” or something akin to “what team do you support?”. Why? Because we are interested in knowing more about the people that we deal with – it’s in our nature.

In the same way, blogs are really all about communication too, as well as interaction and conversation. Personal blogs approach this with certain goals in mind – getting in touch with people with common interests or just wanting “to be heard” for example – while companies using business blogs have a different agenda and may be looking to generate trust, differentiate themselves and ultimately develop additional business.